US tech giant Meta has launched USDC payouts for creators on its platforms in the Philippines and Colombia, with plans to expand to additional markets.
Creators who opt-in to the service will receive payments directly to their cryptocurrency wallets on the Solana and Polygon blockchains. However, Meta does not offer a built-in conversion option, so an external exchange is required to convert USDC to fiat currency, According to until Wednesday’s announcement.
The service is currently only available to select creators in Colombia and the Philippines, but Polygon he said On Wednesday, the stablecoin rollout is expected to expand to more jurisdictions soon.
“In Colombia and the Philippines, where over 160 markets are available, users can now settle USDC more quickly while gaining access to dollar-denominated assets,” Polygon said. “This is how creators’ lives are improved.”
Source: Polygon
Stablecoins have become a key employ case for cryptocurrencies. Lamine Brahimi, co-founder and managing partner at cryptocurrency custody services firm Taurus, told Cointelegraph earlier this month that financial institutions across Europe are actively selecting infrastructure partners that support the adoption of stablecoins.
Last year, Facebook founders received $3 billion
Creators who choose to pay out in Meta stablecoins can connect their third-party cryptocurrency wallet to Facebook’s payout platform. Meta, however, said it “reserves the right to pay” by another payment method “in the event of technical difficulties or unforeseen circumstances.”
Meta creators are influencers, educators, and artists who earn money by posting content on company platforms like Facebook and Instagram. Facebook paid creators almost $3 billion in 2025, an augment of 35% compared to the previous year, According to to the company.
Related: Visa adds support for Polygon, Base as stablecoin settlement rate reaches $7 billion
USDC Circle is currently the second-largest stablecoin by market capitalization, with over $77.3 billion as of Thursday, According to to the decentralized financial analytics platform DefiLlama. The market leader is Tether’s USDt (USDT), which has a market capitalization of $189.4 billion.
Meta’s first stablecoin project was rejected in 2022
The payments to stablecoin developers come years after the company abandoned its open-source Diem stablecoin project due to friction with regulators.
The project has faced opposition over privacy and antitrust issues. Central banks and lawmakers also opposed it, citing concerns about financial stability, consumer protection and the lack of a clear regulatory framework for cryptocurrencies at the time.
In a January 2022 statement, the project he said “it was clear from our dialogue with federal regulators that the project could not proceed” and all of its assets were sold to Silvergate Capital Corporation.
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