Recently, not only I was looking for budget-friendly shares to buy – I found some and added them to my portfolio.

One of them is a known, profitable company with current growth plans-and what I consider to be an attractive price of shares.

Strong brands and current growth prospects

The company in question Domino’s Pizza Group (LSE: House).

To make it clear, it is a London company that runs a local pizza business in Great Britain, not the main franchisor listed on New York.

The domino business model seems basic to me. It offers the benefits of scale, and the company can, I hope, utilize people more, developing activities in Great Britain.

In recent years he focused on his geographical business, he still acts outside the UK, for example in the Republic of Ireland and Poland. But these development opportunities in the largest market caught my attention.

Just keeping knitting and continuing to implement the business plan, I think Domino can do well. Although it fell 22% last year, the company’s profit after taxation still amounted to 90 million GBP. This corresponds to the net profit margin of 14%.

Why do I see the value

The fall of profit helps to explain why Domino was on my list of shares to buy.

The price of shares has dropped by 17% over the past year, reflecting the city’s nervousness to business results. But this puts it in the price ratio of 11.

I see that as an attractive valued for a company that is strongly profitable, she proved that she can succeed, utilize a forceful brand and has a vast customer base. Indeed, he tried a loyalty program with about 630,000 customers and is now planning to expand it to about 3 million pizza lovers.

There is a risk. The net debt is 266 million GBP. I see it as possible to manage, but it is higher than I would like. Pizza sales may fall if consumers have tightened the belts (which would be tough to do in both senses if you eat too much pizza!)

But I basically consider it a fairly basic business, which simply by continuing what he did recently, should be able to create a long -term value of shareholders. I hope that the price of the action may boost, but I also think that the 4.3% dividend performance is attractive.

Last year, the Delivery company returned to growth. This year, he sees the possibilities of using this shoot, although focusing on marketing campaigns based on values. This suggests that buyers actually feel an economic pinch. The price of the price can be harmful to the margins of the company’s profit, and Domino’s profitability is one of the things I like about the investment.

To sum up, for me this participation looks undervalued, which is why I decided to get a piece of action.