Miami, Florida, November 5, 2024, Chainwire
FLOKI is excited to announce its latest marketing push, a four-week campaign at Dubai’s iconic WAFI shopping mall.
From November 8 to December 5, FLOKI’s brand presence will be apparent on 18 digital screens in one of Dubai’s most iconic shopping destinations, forming a core part of our larger takeover Dubai initiative.
The WAFI Shopping Center attracts an average of approximately 19,500 visitors per day, providing FLOKI with the opportunity to reach a immense number of shoppers each day. The mall spans 2.5 million square feet, of which 860,000 square feet is dedicated to retail, and houses over 300 diverse stores combining international brands with unique local boutiques.
18 digital screens were strategically placed throughout the mall, ensuring maximum visibility of the FLOKI campaign. These screens are placed in high-traffic areas and prominent locations within the WAFI shopping center, making it tough for FLOKI to miss any passing customer.
About WAFI Shopping Center
Open since the early 1990s, WAFI Shopping Center holds a special place in Dubai’s retail landscape as one of the city’s first immense shopping complexes. The mall features a unique Egyptian theme, with elaborate sphinx statues greeting guests at the entrance, pharaoh sculptures, and intricate stained glass pyramids decorating the mall’s interior. This decor transports guests to a world inspired by old Egypt and is a major attraction for locals and tourists alike.
WAFI Mall also hosts cultural events, exhibitions, and lithe and sound shows that further enhance the shopping experience. Notable family-friendly features include KidZania, making it a popular destination for guests of all ages.
In addition to shopping attractions, WAFI Mall offers an impressive range of dining and wellness options.
Popular dining options include Biella Italian Cafe, Asha’s Indian Eatery and exclusive wellness facilities such as Cleopatra’s Spa and Pharaohs’ Club. Next to the mall is the five-star Raffles Dubai, known for its Egyptian-inspired architecture and award-winning afternoon tea at Raffles Salon. Other nearby accommodation options include Sofitel Dubai The Obelisk, Arabian Park Hotel and Wafi Residence, ensuring a steady flow of high-profile guests and tourists to the area.
About Floki
Floki is a human cryptocurrency and the utility token of the Floki ecosystem. With a focus on utility, community, philanthropy and strategic marketing, Floki is working to become the most recognized and used cryptocurrency in the world. With over 490,000 owners worldwide, Floki has already established a robust brand position. Users can learn more at floki.com.
YouTube | Telegram | Instagram | TikTok | Discord | Facebook (NASDAQ:) | Reddit | Shake | Valhalla
ContactSocial relations specialistPedro VidalPrecipitateMarketing@floki.com
